Wednesday, September 22, 2010

Microsoft Enhances Touch-Screens

With an everyday evolving technological world, Microsoft makes every effort to ease life with the use of new innovative devices. To prove its ability to work in a well-organized manner for its customers, Microsoft introduced a 103-inch touch interactive screen. With the use of NextWindow technology, Microsoft is able to present demos and concepts in a more efficient manner to business consultants.

Instead of presentations being held from a laptop, being streamed to a larger monitor, and solely using applications such as PowerPoint, NextWindow opens up opportunities for unique and interesting ways for Microsoft to present its projects. The object of the new device is to “inject more life into presentations,” according to the article Microsoft Technology Centers Use Touch To Teach by Shane ONeill. With the capability to present to a large group interactively has been proven to better the quality of a seminar and more effective to drawing in interest from businesses. According to the article, NextWindow “allows presenters to instruct in a more natural way. They can stand up and physically interact with the screen, rather than sitting behind a laptop.” To potential business clients this multi-tasking screen, which resembles a large computer monitor, shows how Microsoft applications and technologies can be utilized in scenarios for businesses. Thus benefiting Microsoft by increasing its markets to individuals as well as companies interested in buying Microsoft products.

Smart-boards and overhead cameras, used in schools are in no shape to contend with this new piece of technology. NextWindow technology is superior by being able to run more than one application at a time, multi-touch interface, and no boundaries of what to use to control the device. For example the screen registers anything when you touch it even if you are wearing gloves. It is only inevitable that this technology will reach education facilities to benefit students. A further example of this is shown in the demo of NextWindow located at the bottom of the post.

Though with this great and powerful equipment does come with a high cost. New and innovated technology can be deemed expensive, so in the short run for companies that acquire this piece of technology other than Microsoft can cause a real cost burden. Informative and unique, yes, but is it worth it when a traditional presentation will suffice for companies that don’t need such powerful technology.

Overall I believe this touch-screen technology will soon spread vastly over the world. Apple with it iPods and iPad broke the barrier of touch-screens to go public, but now companies are scrambling to catch up. Microsoft however took a different approach and is introducing its technology to businesses to help benefit themselves and their clients. By shock and amaze, Microsoft is trying to regain its supremacy that Apple has recently stolen from them. With this technology the developing business environment has now been altered even more to become more efficient.

The business world is changing rapidly and this type of technology is key in unlocking what the future holds for companies that want to keep intact their dominance over others.

Article:

http://advice.cio.com/shane_oneill/12739/microsoft_technology_centers_use_touch_to_teach

Kyle Pasieka

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